On the market

Today’s Idiom: on the market

Meaning: available to be bought

Usage: These new products are now on the market.

Wrong Usage: These new products are now in the market.

General Note: In the market doesn’t mean that something is available to be bought. To be in the market for something means you are interested in buying that thing. For example:

1.      I’m not in the market for a new mobile phone. (Not interested in buying a new mobile phone.)

2.      She is in the market for a new car. (Interested in buying a new car.)